BANGKOK, 22 August 2022 — MR. D.I.Y. reinforces its position as the leading retailer of home improvement products with the largest number of branches in Thailand, with more than 500 branches, by launching a new tagline "In every direction in Thailand, there is a MR. D.I.Y. near your neighborhood.", elevating the convenience perception in accessing shopping experience for home decoration products and home maintenance.

MR.D.I.Y. aims to reinforce the brand’s mission and vision by expanding branches throughout Thailand to provide a convenient shopping experience with more than 18,000 quality products at "Always Low Prices" with the mission of being the market leader in having the most branches and becoming one of the Thai people’s favorite brands.

Andy Chin, Chief Executive Officer of MR. D.I.Y. (Thailand) said “In July, MR. D.I.Y. celebrated its 500th branch. We plan to open 150 branches by the end of 2022. We are focusing on customer-centricity in order to provide a positive shopping experience for customers when purchasing a variety of MR. D.I.Y. products and to deliver on our promise of "Always Low Prices". Thank you to our Thai customers for your continued support. The new tagline, "In every direction in Thailand, there is a MR. D.I.Y. near your neighborhood." emphasizes one of our core value propositions, which is to be the home improvement shopping store that provides convenience for Thai customers, and we will never stop improving.

Besides that, we have quality products at affordable prices under the MR. D.I.Y. brand and MR. D.I.Y. Premium to fulfill the customer ’s needs in every area, for every lifestyle, and for all ages and genders.”

MR.D.I.Y. and MR. D.I.Y. Premium are products under the MR. D.I.Y. brand with the concept of "Always the smarter choice, MR. D.I.Y. Brand" that delivers a wide range of quality products from various categories such as home appliances, kitchenware, hardware, electrical, handphone accessories, and many more products to make home decorations and repairs easy for every customer, of every age and lifestyle, for everyone in the family, every day at MR. D.I.Y. all over Thailand near your neighborhood!

For more information on MR. D.I.Y., visit – Facebook: @mrdiyTH, Instagram & Tiktok: @mrdiy.thailand, Line: @mrdiythailand, LinkedIn: MR.DIY Thailand, and YouTube: MR DIY Thailand

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About MR. D.I.Y. Thailand

1. D.I.Y. Thailand is a home improvement retailer with 500 stores nationwide. The home improvement retailer has been dedicated to making a positive difference in the lives of its valued customers by offering convenience across all of its stores.

All MR. D.I.Y. stores are managed directly and the company often works in collaboration with other mass merchandise retailers or owners of malls or shopfront properties. MR. D.I.Y. stores offer a wide selection of — more than 18,000 SKUs — across hardware, household, electrical, car accessories, furnishing, stationery & sports, toys, gifts, computer & handphone accessories, and jewellery & cosmetics.

The company strives to always put customers first by operating an innovative business that is flexible when it comes to providing a wide variety of products, good quality, and value-for-money, holding true to its company motto: “ALWAYS LOW PRICES”.

MEDIA CONTACTS:

1. D.I.Y. Trading (Thailand) Company

Narintiya Saowanee (Senior Marketing Manager) TEL: 02 316 0004-13 (Ext: 716)